If you’re looking for one of the best WordPress plugins to add SEO functionality to your website, then you definitely want to consider the popular Yoast SEO plugin for WordPress.
Keep reading to learn how Yoast SEO for WordPress can add easy SEO functionality to your WordPress powered websites.
Optimize Your Website For SEO
Yoast SEO = Optimize your entire WordPress site for search engines. Yoast has been providing search engine optimization support for WordPress websites since 2008.
With over ten years of being ahead of the SEO curve, the new Yoast for WordPress has some power packed features that are designed to drive the right traffic to your WordPress website.
Adding the Yoast SEO plugin to your WordPress websites exponentially increases the chances of your website being indexed by major search engines like Google and Bing.
Having your website indexed by these popular search providers improves your website’s chances of being presented to more users who are searching for your business related keywords during their online search.
Using the Yoast plugin allows you to add search engine optimization to your entire WordPress website including posts, individual pages, e-commerce products and more.
There’s no reason that your website should be at the bottom of search engine results for much longer using this feature packed plugin.
Yoast SEO Features
Yoast offers a free version for WordPress users to get you started and introduced to the world of search engine optimization. The free version is powerful enough to stand alone and meet your basic SEO needs for WordPress users.
Once you become more familiar with the platform and are ready to add more advanced SEO features to your website, you can upgrade to Premium through the Yoast plugin dashboard to add advanced functionality to your plugin.
Some of the best features of the plugin are as follows:
Content and SEO Analysis – The plugin analyzes your content as you create it to make sure that your content is always optimized and on target to reaching the right audience.
Preview Your Search Results – This handy feature shows you what your search results are actually going to look like on Google. This is a great feature that gives you insights into exactly what your target customers can see about your business when searching for related keywords.
Canonical URLs – A cached URL that prevents duplicating web links within your website that makes it easier for Google and other search engines to crawl and index your site.
Title Templates – Built-in templates make it easier for you to choose attention-grabbing headlines that will bring more traffic to your website.
Meta Description Templates – Built-in meta-templates guide you through creating meta descriptions that you can preview to get a real feel for what your search results look like to your potential website users on the search engine.
How To Install Yoast SEO for WordPress.org
There are two ways to add the Yoast SEO plugin to your WordPress.org powered site.
Option 1. Add Yoast SEO From the WordPress Plugins Menu
Select Plugins > Add New
Search for Yoast SEO
Select the Yoast SEO Plugin
Wait for the plugin to download
Option 2. Manual Installation of the Yoast SEO plugin for WordPress
Upload the WordPress SEO folder to the /wp-content/plugins/directory
Activate the plugin through the plugins menu in WordPress
Follow the steps to configure your new plugin!
Once the plugin is completely downloaded you should be prompted to automatically complete the configuration for your new Yoast plugin. If you’re not prompted to complete the configuration wizard upon download, locate the plugin via the installed plugins menu or on your WordPress toolbar.
Final Thoughts On Using WordPress SEO Plugins
Remember that security is paramount when you’re building your WordPress business website. Having access to customer data requires that you always implement important security measures to protect your customer’s data. Companies like Centrify provide secure management for large-scale data with built-in access controls.